Adobe Unveils Premiere Pro's AI-Powered Video Extender and More

Sophia Steele

Sophia Steele

April 02, 2025 · 4 min read
Adobe Unveils Premiere Pro's AI-Powered Video Extender and More

Adobe has announced a significant update to its popular video editing software, Premiere Pro, with the launch of Generative Extend, an AI-powered video extender that allows users to extend clips by up to two seconds. This feature, which was first announced in October, is now available to all users as part of Premiere Pro 25.2.

Generative Extend uses Adobe's Firefly generative AI video model to generate new footage that matches the original clip, providing more options for transitions or correcting unexpected movements without having to reshoot footage. The feature can now generate clips in 4K quality and will extend ambient background audio up to ten seconds for audio alone, or two seconds when paired with video extension. However, it's worth noting that this feature won't extend speech or music.

Adobe is offering Generative Extend for free to use for a limited time, after which it will require users to spend Firefly generative credits. Creative Cloud subscriptions provide a monthly allocation of credits ranging between 25 to 1,000 credits depending on the plan. An additional Firefly credit subscription is also available starting from $10, which grants 2,000 credits per month. Adobe has not specified how many credits the Generative Extend feature will eventually consume, but says that "price will vary based on the format, frame rate, and resolution of your video."

In addition to Generative Extend, Premiere Pro 25.2 also includes an AI-powered Search panel that automatically recognizes the content of clips within your video library. This enables users to search for footage using text descriptions that include objects, locations, camera angles, and effects, making it easier to find specific clips within a large library.

Another new feature in Premiere Pro 25.2 is the ability to automatically translate video captions into 27 different languages, with users able to display multiple caption tracks simultaneously during editing. Adobe has also improved the performance of Premiere Pro, with better speed and performance across both Apple silicon and Windows devices.

The update also includes Premiere Color Management, which automatically transforms log and raw files directly to SDR or HDR without lookup tables, making it easier to jump right into editing. A new wide-gamut color pipeline has also been added to the software.

In related news, Adobe has also launched After Effects 25.2, which provides new HDR monitoring capabilities, animation controls, support for 3D FBX models, and animated environmental light effects. A new High Performance Preview Playback feature also makes it easier to preview longer compositions thanks to a new caching system that utilizes both RAM and local disks, rather than RAM alone.

The launch of Generative Extend and other AI-powered features in Premiere Pro 25.2 marks a significant shift towards the use of artificial intelligence in video editing. As AI technology continues to improve, we can expect to see more innovative features like this in the future. With its focus on providing creatives with faster and better video editing results, Adobe is positioning itself at the forefront of this trend.

Overall, the update to Premiere Pro 25.2 is a significant one, with a range of new features that are designed to make video editing faster, easier, and more efficient. With its AI-powered video extender, search panel, and caption translations, Adobe is providing creatives with the tools they need to produce high-quality video content quickly and easily.

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