Meta's Twitter alternative, Threads, has seen a significant surge in user growth, with over 35 million signups in November alone, according to a Meta spokesperson. This brings the platform's total user base to a staggering 35 million, outpacing its competitor Bluesky, which currently has around 22 million users.

The rapid growth of Threads can be attributed to its consistent daily signups, with the platform adding over a million new users every day for the past three months. This is a significant milestone, especially considering that 20 million of those signups have come since November 14th, as reported by Axios.

In addition to its user growth, Threads has also been rolling out new features to enhance the user experience. These features include custom following feeds and a test that allows users to make their follows-only feed the default in the Threads app. According to Instagram head Adam Mosseri, these changes are at least partly in response to Bluesky's growth, indicating a competitive landscape in the social media space.

Bluesky, on the other hand, has also seen a surge in interest, growing to 15 million users earlier this month and continuing to add around a million signups per day for several days. While it still lags behind Threads in terms of user base, its growth is a testament to the increasing demand for alternative social media platforms.

The growth of both Threads and Bluesky can be seen as a response to the changing social media landscape, with users increasingly looking for alternatives to traditional platforms like Twitter. As the social media landscape continues to evolve, it will be interesting to see how these new platforms adapt and innovate to meet user demands.

For now, it's clear that Threads has established itself as a major player in the social media space, with its rapid user growth and feature updates positioning it as a strong competitor to established platforms. As the battle for social media supremacy continues, one thing is certain – users are the ultimate winners, with more options and features than ever before.