Africa's B2B sales ecosystem is set to undergo a significant transformation with the emergence of Revwit, a sales assistant specifically designed for African teams. Founded by Chinedu Ossai, Dayo Adekanmbi, and Damilola Aluede, Revwit aims to tackle the inefficiencies of traditional Customer Relationship Management (CRM) software, which often fail to cater to the unique needs of African businesses.
The founders, who have extensive experience in leading B2B sales efforts, recognized the pain points of using traditional CRMs in Africa. These tools, built for Western markets, often require weeks of onboarding, hefty subscriptions priced in US dollars, and fail to reflect local realities. Revwit, on the other hand, is lightweight, easy to set up, and priced in local currencies, starting with Nigeria's naira and soon adding support for Kenya's KES, South Africa's ZAR, and Ghana's GHS.
Revwit's AI-powered assistant acts as a game-changer for B2B sales teams. By simply signing up and connecting their email, teams can automatically import contacts and sales conversations, organizing them into a trackable, customizable pipeline. The tool pulls lead data directly from forms, calendar invites, and emails, eliminating the need for manual data entry. Additionally, Revwit enriches this data by tapping into a global dataset of over 200 million contacts and 20 million companies.
This level of smart automation has long been available in developed markets through tools like Zoho and Salesforce. However, it's rarely accessible to African teams without relying on costly consultants or complex integrations. Revwit's solution is specifically designed to address this gap, providing African sales teams with a tool that is intuitive, affordable, and built for their unique context.
The early traction of Revwit is promising, with over 200 startups and professional service teams in Nigeria, Africa, the US, and Canada already using the tool, managing over $800 million in active deals. Napa Onwusah, CEO of Placidcode, one of the first companies to test Revwit, praised the tool's ability to update leads automatically, freeing up time to focus on customers. Nadine, Pre-Sales Manager at Woodcore, another early adopter, highlighted Revwit's improved pipeline management and better insight.
Beyond lead capture and email outreach, Revwit combines all the core elements of B2B sales into a single, easy-to-use platform. It includes integrations, pipeline management, deal tracking, and automated data enrichment, all with local teams in mind. For founders and sales leaders, this translates to fewer tools, reduced customer acquisition costs (CAC), and more time selling. With full compliance to both Nigeria Data Protection Regulation (NDPR) and General Data Protection Regulation (GDPR), the team has made security a top priority.
What sets Revwit apart is the team's firsthand experience with the problem they're trying to solve. "We didn't build Revwit just because it's a business opportunity," says co-founder Aluede. "We built it because we've led teams, chased deals, and wished there was something simpler. We want to give sales teams a tool that just works—so they can focus on selling, not struggling with software."
As Revwit continues to grow, the team plans to ship improvements daily, adding new integrations, expanding support for local currencies, and deepening automation. Their goal is simple: to empower African sales teams with tools that are intuitive, affordable, and built for their unique context. With Revwit, Africa's B2B sales ecosystem is poised for a significant transformation, and the future looks bright.