MTN Nigeria, the largest market for MTN Group, has lost its position as the telco's highest revenue generator for the first time since 2019. The company's service revenue declined by 15.4% to R177.8 billion ($9.8 billion) in 2024, reversing the steady growth of previous years. This decline is attributed to foreign exchange losses and inflation, which have dragged the company into a post-tax loss of over ₦400 billion ($266 million).
The naira devaluation has made network equipment, loan repayments, and operating costs more expensive, affecting MTN Nigeria's profitability. Despite generating ₦3.3 trillion in service revenue, its value collapsed when converted to dollars ($2.2 billion). This decline comes notwithstanding MTN's increased investment in infrastructure upgrades in Q4 2024, which likely shows that the company may not be reaping any benefits from its investments in Nigeria.
The slump could complicate the telecom operator's plans to invest more in upgrading its core network infrastructure planned for Q1 2025. Less funding for expansion and network upgrades could weaken MTN Nigeria's position in the highly competitive market. However, as one of the consistent top revenue drivers for the business, it is unlikely that the Group company will deprioritize its Nigerian subsidiary, where it controls more than half of the telecom market.
On a positive note, the approved telecom tariff hike in Nigeria is a strong positive for telecom companies like MTN Nigeria looking to recover losses in the market. With Nigeria's growing data demand, the average revenue per user on data services could see strong growth, tipping the scales for MTN Nigeria. Additionally, the naira has stabilized in recent months, leading to stable operating margins for the company. Industry experts predict that MTN will want to wait out another quarter or two to see how its Nigerian business bounces back.
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