Cleva Introduces Cleva Points: A Loyalty System That Rewards Users for Getting Paid

Elliot Kim

Elliot Kim

May 02, 2025 · 3 min read
Cleva Introduces Cleva Points: A Loyalty System That Rewards Users for Getting Paid

Cleva, a fast-growing cross-border payment platform, has introduced a brand-new feature designed to reward users for doing what they already do – getting paid. The feature, called Cleva Points, is a loyalty system that lets users earn points every time a USD deposit hits their Cleva account or when they convert their balance to naira via a local transfer.

With Cleva Points, users can earn 1 point for every $10 in deposits or naira transfers. Once they reach 100 points, they can redeem $1 directly into their Cleva USD balance. This launch comes at a time when more Nigerians than ever are earning in foreign currency, from freelance gigs on platforms like Upwork and Fiverr to full-time remote jobs with international companies.

The impact of Cleva Points is significant, especially for remote workers and freelancers who rely on cross-border payments. For instance, a remote customer support specialist earning $1,500 every month from a U.S.-based company can earn 150 points per month, which translates to $15 in redeemable rewards over 6 months. Similarly, a freelance UI/UX designer who earns an average of $1,200 per month through Upwork can earn 1,440 points in a year, equivalent to $14.40 in redeemable rewards.

Redeeming Cleva Points is simple and seamless. Users can track their points balance, unlock higher badges, and redeem their points for USD directly into their Cleva balance. The feature is now available to all users on the latest version of the Cleva app, which can be downloaded from the app store.

Cleva Points is part of the platform's broader mission to "build financial tools that reward your hustle." By introducing this feature, Cleva is making cross-border banking feel less transactional and more empowering, turning everyday money moves into opportunities to earn even more. As the platform continues to innovate and expand its services, it's likely that Cleva Points will become an essential part of its users' financial lives.

The launch of Cleva Points also highlights the growing importance of fintech platforms in Nigeria and beyond. As more people turn to digital channels for their financial needs, platforms like Cleva are stepping up to provide innovative solutions that meet their needs. With Cleva Points, the platform is setting a new standard for cross-border payment platforms and demonstrating its commitment to rewarding its users.

In conclusion, Cleva Points is a game-changer for remote workers, freelancers, and online entrepreneurs who rely on cross-border payments. By introducing a loyalty system that rewards users for getting paid, Cleva is making a significant impact on the fintech landscape and setting a new standard for innovation and customer satisfaction.

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