BioWare Hit with Layoffs as Studio Shifts Focus to Next Mass Effect Game
BioWare undergoes significant restructuring, laying off dozens of employees as it prioritizes development of the next Mass Effect title.
Starfolk
AvatarOS, a startup focused on creating high-end digital avatars, has secured $7 million in seed funding led by M13's Latif Peracha, with participation from Andreessen Horowitz Games Fund, HF0, Valia Ventures, and Mento VC. The funding round marks a significant milestone for the company, which aims to revolutionize the digital avatar space by providing personalized, lifelike avatars.
The startup's founder, Isaac Bratzel, is no stranger to the digital avatar space. He previously worked in design roles at IPSoft, virtual influencer company Brud, and Dapper Labs, where he created popular virtual influencers such as Lil Miquela and Amelia 2.0. Bratzel's experience in the space has given him a unique understanding of the limitations of current digital avatars, which often lack personalized traits and realistic movements.
According to Bratzel, AvatarOS is focused on creating high-end avatars in 3D space, rather than catering to a world of click-to-generate content. He believes that the ease of creating content can lead to saturation, and that AvatarOS wants to differentiate itself by providing premium, customized avatars that can accrue value over time. The company is currently onboarding beta users and providing them with access to a few existing avatars, as well as a simple API that clients can use to integrate avatars with their sites.
One of the key differentiators of AvatarOS is its focus on the avatar itself, rather than just the technology behind it. Bratzel wants to recreate the unique way humans move in their space, which he believes is currently lacking in most avatar solutions. To achieve this, the company is building a machine learning-based deformer that is responsible for creating lifelike movements in avatars.
The funding round is seen as an exploratory phase for AvatarOS, with M13's Latif Peracha noting that the company is aware that customers don't always want or need what can be done technologically. Peracha believes that Bratzel's track record in the avatar space makes him the right person to build the business, and that this round of funding will help the company find the right product-market fit.
In a unique twist, Peracha even did part of his due diligence by talking to an avatar of Bratzel to learn more about the founder. This highlights the potential of digital avatars to change the way we interact with each other, and the opportunities that AvatarOS is exploring in this space.
The implications of AvatarOS's technology are far-reaching, with potential applications in the enterprise, fashion, learning, and creator spaces. As the company continues to grow and develop its technology, it will be interesting to see how its high-end, personalized avatars are adopted and used by various industries.
With its seed funding in place, AvatarOS is well-positioned to make a significant impact in the digital avatar space. As the company continues to explore and develop its technology, it's clear that the future of digital avatars is looking brighter than ever.
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