Apple Integrates OpenAI's ChatGPT into iOS 18.2, Boosting Siri and Revenue

Riley King

Riley King

November 04, 2024 · 2 min read
Apple Integrates OpenAI's ChatGPT into iOS 18.2, Boosting Siri and Revenue

Apple is set to supercharge Siri and other features with OpenAI's ChatGPT integration in the upcoming iOS 18.2 release, scheduled for December. The integration was spotted in the iOS 18.2 beta, which includes an option to upgrade to ChatGPT Plus within the Settings app.

This move could drive significant revenue for OpenAI, as users will have a direct route to sign up for the premium subscription plan, which costs $20 a month. The free version of ChatGPT has limitations, including restricted access to OpenAI's latest models and premium features, making the upgrade a compelling option for users.

The partnership raises questions about how both companies will benefit financially. While Apple reportedly isn't paying OpenAI for the integration, the exposure could be enough to drive sign-ups for ChatGPT Plus. However, it's unclear if Apple will take a cut of the revenue generated from these sign-ups. The deal also sparks curiosity about Apple's plans to integrate AI models from other developers, including Google's Gemini.

In the midst of this integration, OpenAI is facing challenges, including a recent $6.6 billion funding round and the loss of key executives, such as CTO Mira Murati. Despite these hurdles, the partnership with Apple could be a significant revenue driver for the startup.

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